Digital marketing senior specialist - Customer journey (m/f/d)
- Entreprise
- Michael Page
- Lieu
- Geneva
- Date de publication
- 25.09.2024
- Référence
- 4648935
Description
Entreprise :
Our client is a pure player in Ecommerce industry
Description du poste :
Reporting to the senior product and customer lifecycle manager your main mission will be to:
- Track all points of customer engagement, addressing customer journey issues, and identifying ways to improve our customer experience
- Develop in-depth knowledge of customer engagement channels
- Analyze customer needs, interactions, and feedback to identify friction points and challenges
- Conduct research to identify critical pain points that affect customer satisfaction and retention
- Collaborate with IT teams to brainstorm and design solutions to improve the customer journey
- Develop and align customer journey strategies with marketing and product initiatives
Description du profil :
- A minimum of 5 years' experience as a Customer Journey Specialist, or a similar Customer Experience Specialist role within the digital field
- Extensive experience in gathering and interpreting conversion funnels.
- Solid knowledge of online customer engagement platforms and channels
- Proficiency in MS Office, as well as CX and CRM software.
- Excellent interpersonal, problem-solving and a strong analytical skills
- Organizational and time management abilities